Posts Tagged 'Twitter'

WARNING: This may sound like a bit of a rant in places but there’s a point.

I’ve been using Twitter full on for a couple of years now and I manage a handful of corporate and personal accounts. They’re not difficult to manage, but they can be time consuming and with so much to do, is that time well spent?

I think Twitter adds the most value to people in the public eye – it helps bring them closer to their fans. ...

Lead generation is a crucial activity that feeds business growth. Lead generation is the responsibility of Marketing and Sales and could be acquiring new customers or up selling/reselling to existing ones. This article goes through the lead generation process in a typical B2B environment and further articles will be written to explain more about the ‘lead gathering‘ and ‘qualifying marketing leads‘ stages.

What is a lead?

A lead could be classified as ...

We run events throughout the year for our existing clients as a way of raising product and brand awareness. Events are great because they encourage discussion between other clients who are often at different stages with their business. We find that encouraging discussion on hot topics, which your organisation can support or add value to, results in opportunities and inspired customers!

Using Twitter at an event

Using Twitter at your event is a great way of encouraging others ...

Have you ever wanted to easily see who is following you but you’re not following back? Or who you’re following but they’re not following back? Or even who your twitter friends are? If so, you could use Friend or Follow.

It’s a very straight forward tool to use; all you do is enter your twitter name e.g. @SimplyDigiM then use the tabs at the top to view following, fans or friends!

You will be presented with ...

Ok, so you probably know what Twitter is and that millions of people use it, so what are the basics?

Get your profile right

• First things first pick an appropriate username, something memorable. Once you have, help people read it by capitalising the first letters e.g. SimplyDigiM
• Attach a suitable profile photo - we recommend using a photo of yourself, unless you are a big brand; people tend to follow a person
• Write a meaningful bio - this is one way that people will find you and gives ...
  Continue Reading →